Senior Director Emerging Payments & Innovation – Sub-Saharan Africa, Visa Inc
Geraldine Mitchley joined Visa Inc, a global payments technology company, as Director of Emerging Products & Innovation – Africa in February 2012. Based in Visa Sub-Sahara Africa’s head office in Johannesburg, Geraldine is responsible for product management and strategy in areas such as advanced digital payments, new technology, new channel and new market segment deployments.
Prior to joining Visa, Geraldine managed special payments innovation implementations at Standard Bank’s Innovation company, Beyond Payments. During her tenure at Beyond Payments, Geraldine played an integral role in implementing new innovative mobile money and contactless programmes.
Previously, after numerous business development and consulting roles in the retail, marketing and property industry, Geraldine headed up a business intelligence company for 10 years, Knowledge Factory, working with large retailers and banks, building out marketing segmentation and strategies driven out of data analytics.